Access to information via technology, including the Internet, is now a necessary prerequisite for success in both education and employment. Those without access or with limited access are severely disadvantaged.
An organisation which ignores the need for accessible design implies that they don’t believe that disabled people have the right to be treated with respect and consideration. Conversely, organisations which take a proactive stance on this issue are sending the message that these people are important. This can have knock on effects in terms of positive public relations.